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Cookie Policy

Which cookies we use, and how to change your choice.

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This policy explains the cookies and similar technologies used on whitelinko.com, why we use them and how you can change your choice. For how we handle personal data more generally, see our privacy policy.

What cookies are

Cookies are small text files a website stores on your device. Similar technologies, such as your browser's local storage, work in much the same way. Some are needed for a site to work; others help the owner understand how the site is used.

Analytics cookies (Google Analytics 4)

We use Google Analytics 4 (GA4) to understand how people find and use our site, such as which pages are visited and whether forms are submitted. This helps us improve the site. GA4 is provided by Google, and the information it collects is processed by Google. We do not use these cookies to identify you personally.

CookieProviderPurposeTypical duration
_gaGoogle Analytics 4Distinguishes visitors so we can count how many people use the site.Up to 2 years
_ga_<ID>Google Analytics 4Keeps the state of a visit, such as the session and page views.Up to 2 years

Google may change the names or durations of its cookies. You can read more in Google's cookie information.

Your consent choice

We use Google Consent Mode. When you first visit, a banner asks whether you accept or reject analytics cookies.

  • If you choose Accept, GA4 can set its analytics cookies.
  • If you choose Reject, analytics storage is set to denied and GA4 does not set analytics cookies. Google may still receive basic signals without cookies, as described in its Consent Mode documentation.
  • For visitors in the European Economic Area, the UK, Switzerland and Canada, analytics storage is denied by default until you choose. In other regions it is allowed by default, and you can reject it at any time.

Other items we store on your device

These are stored in your browser's local or session storage, not sent to us, and are needed for the site to remember your choices.

NamePurposeDuration
wl_consent, wl_consent_atRemembers whether you accepted or rejected analytics cookies, and when.Until you clear your browser storage
wl_offer_*Remembers when you closed one of our offer pop-ups, so we do not show it again too soon.Until you clear your browser storage
Offer bar setting (session storage)Remembers that you closed the offer bar during this visit.Until you close the tab

How to change your choice

You can change your decision at any time. Use the button below, or the Cookie settings link in the footer of every page, to open the banner again and choose Accept or Reject.

You can also block or delete cookies in your browser settings. Blocking all cookies may stop some sites from working properly.

Changes to this policy

We may update this policy if the tools we use change. The latest version will always be on this page.

Contact us

If you have questions about cookies on this site, email us at marketing@whitelinko.com.

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